ONE MEMBERSHIP
The Complete Wine-Country Experience
Cana Reserve begins with wine and connects members with the businesses and experiences that make every wine-country visit complete.
Wineries
Estate tastings, wine clubs, cellar access
Dining
Farm-to-table, wine pairings, chef experiences
Hotels & Stays
Vineyard inns, resorts, boutique properties
Tours & Transportation
Private drivers, guided tours, transfers
Spas & Wellness
Vineyard spas, wellness retreats, relaxation
Attractions & Experiences
Balloon flights, culinary classes, seasonal events
Shopping & Galleries
Artisan goods, local makers, wine accessories
Events
Harvest festivals, concerts, seasonal celebrations
FOR MEMBERS
Meaningful Value for Members
Members discover participating businesses, see the exact Cana Reserve benefit before visiting, and receive preferred value through complimentary benefits, preferred pricing, upgrades, special access, and memorable experiences.
Learn about membership →FOR PARTNERS
Measurable Value for Partners
Partners gain qualified discovery, visits, customer engagement, and opportunities for lasting relationships while retaining ownership of their transactions, revenue, and customers.
Learn about partnering →"Partners provide the reason to visit. Cana brings the member. The experience earns the purchase and the return."
Membership Pricing
Membership pricing will be announced before enrollment opens. Consumer memberships will not be sold until at least 300 participating partners are available.